Simon Fifer, CaPPRe
Dr Simon Fifer is Director of Research and Innovation at Community and Patient Preference Research (CaPPRe).
He specializes in studying human decision-making using choice-based measurement techniques, with a particular
focus on Non-market valuation and Willingness to Pay studies. Recent studies include valuing the benefits of projects/policies related to the environment, government infrastructure, arts and culture, heritage preservation, natural resources, wellbeing and public health interventions. Simon has a PhD in Choice modelling from the University of Sydney.
